TBOT_S03E03 - TONY TONY TONY 2024
The hosts discuss the Tony Awards and other theater awards, including the Outer Critics Circle Awards and the Drama Desk Awards. They talk about the inundation of nominations and the lack of awareness among Broadway fans about these other awards.
They also discuss the snubs and overlooked shows in this year's nominations, including 'Once Upon a One More Time' and 'How to Dance in Ohio'. They question the criteria for the awards and the marketing strategies for Broadway shows. The conversation ends with a prediction that many shows will close after the Tony Awards. The conversation covers various topics related to Broadway shows, Tony Awards, and the challenges of promoting theater productions.
Takeaways
There are many theater awards besides the Tony Awards, but they are not as well-known among Broadway fans.
Some shows are overlooked or snubbed in the nominations, even if they have received critical acclaim.
Marketing plays a crucial role in the success of Broadway shows, and there is a need for better marketing strategies to reach the right audience.
The Tony Awards have a significant impact on the longevity of Broadway shows, and many shows are expected to close after the awards.
The pandemic has had a significant impact on Broadway shows, with many being postponed or canceled.
The Tony Awards can be a financial burden for nominated shows, as they have to pay for their own seats, performances, and awards.
Promoting theater productions on social media platforms can be challenging, and the reach and impact of social media on ticket sales are often limited.
Video clips from the Tony Awards are not easily accessible, and capturing the live theater experience on film can be challenging.
The availability and accessibility of theater productions vary depending on location and resources. Producing and marketing Broadway shows can be challenging, and the length of shows can impact audience enjoyment and accessibility.
Older theaters often lack accessibility features and may not be ADA compliant, posing challenges for patrons with disabilities.
The Tony Awards require coordination and planning, including inviting Tony voters and providing free tickets to cast members.
The financial aspects of producing shows, including the cost of Tony Awards campaigns, can be a significant burden on producers.
There is a need to find new audiences for theater and explore alternative ways of experiencing and promoting shows.
The lottery ticket system can provide affordable access to Broadway shows, but seating locations may be limited.
Chapters
00:00 The Inundation of Nominations and Lack of Awareness
04:27 Snubs and Overlooked Shows
09:53 Questioning the Criteria and Marketing Strategies
19:57 The Impact of the Pandemic on Broadway Shows
21:14 The Financial Burden of the Tony Awards
25:07 Challenges of Promoting Theater on Social Media
35:18 Limited Availability of Video Clips from the Tony Awards
41:07 Capturing the Live Theater Experience on Film
45:33 The Challenges of Producing and Marketing Broadway Shows
46:02 The Length of Shows and Accessibility in Theaters
47:26 The Logistics of the Tony Awards
48:10 The Financial Burden of Producing Shows
52:22 Finding New Audiences for Theater
55:41 The Lottery Ticket System and Affordable Access to Broadway
01:05:00 Supporting Live Theater: The Importance of Attendance
